The Essential User Conference Marketing Plan

The Essential User Conference Marketing Plan

A detailed spreadsheet to help you organize, plan and track your User Conference budget, promotions and results.

A User Conference can provide incredible benefits for your company. It can be a forum to reduce churn, grow account size and get your advocates in front of key prospects. To deliver these types of results it's essential that your users are aware of and excited about the event and that they know why they need to be there!

This template will serve as a resource for you to plan your marketing initiatives and track results. With a variety of different worksheets available within the spreadsheet itself, this template will get you on the path to success for your big event. In this guide, we'll show you how to create a sponsorship strategy that maximizes event revenue at your in-person, virtual and hybrid events.

Worksheets included in this template: